NRF

How do you turn interest into action?

NRF

How do you turn interest into action?

Client

NRF

Services

Lead generation infrastructure, 3D world

Challenge

Energising a target audience

For NRF, Automechanika—the world’s largest trade fair for the automotive aftermarket industry—is a key opportunity to network and close new deals. But how do you excite your target audience and ensure that the maximum number of prospects book an appointment with NRF at the event?

Approach

Energising a target audience

For NRF, Automechanika—the world’s largest trade fair for the automotive aftermarket industry—is a key opportunity to network and close new deals. But how do you excite your target audience and ensure that the maximum number of prospects book an appointment with NRF at the event?

Solution

Springboard for customer engagement

With a fully streamlined registration process, infused with the energy of the event, the target audience was guided to sign up and kept engaged in the lead-up to the fair. This resulted in a high number of registrations and a vibrant, recognisable NRF presence at the event.

Registration increase

55%

Number of registrations

Number of registrations

700

Visiting countries

25

Physical invites sent

1000

Contact

Inspired?

Contact

Inspired?

Contact

Let’s
Collaborate

Contact

Let’s
Collaborate